What is Market My Cabin?
Market My Cabin is a premium service that specializes in actively marketing individual vacation cabins for rent. Our number one priority is to make sure your individual cabin stands out against the thousands of cabins online.
How is it different than a typical cabin listing service?
We are absolutely not a listing service (and have strong opinions on a lot of the listing services out there if you'd like to hear them). In our experience, placing a cabin alongside thousands of others and hoping someone finds it isn’t the way to run a business investment like a vacation cabin. We build and execute a personalized marketing campaign for every client designed to make their cabin stand out in the crowd.
What do I get when I sign up with Market My Cabin?
We will create an active marketing campaign to promote your individual cabin that includes:
|A personalized web site for your cabin with a dedicated URL or domain name
|Featured advertising for your cabin as one of a select few promoted on our growing set of specialist ‘category’ websites (like www.lovecabins.com or www.smokymountainportal.com)
|Direct marketing to our database of vacationers
|Individual promotion of your cabin on blogs, social networking sites, and partner sites
|Web-based advertising (Google, Yahoo!, Microsoft) with advertisements exclusively linking to your cabin.|
Why Is It Effective?
Listing services will brag about their total listings (90K+ cabins), but what good does that do you? Can you say needle in a haystack? People are spending more and more time online reading blogs, socializing on Facebook, exploring Yahoo! Travel and more. Active marketing means your cabin needs to be represented in all of those locations and targeted at consumers through our specialist sites.
How much does it cost?
Market My Cabin is the cost of the average rental fee for one night at your cabin with a minimum monthly fee of $100.00. By increasing occupancy by just 1 night per month, Market My Cabin pays for itself. 2 nights and you're hearing your bank account expand.
Why is it more expensive than a listing?
Market My Cabin actively markets your individual cabin every day through our network of specialty web sites and actively managed online advertising campaigns that include ads on Google, Yahoo! and Microsoft. Listings take a ‘create and forget’ approach. With every cabin added to the listing, your chance of getting found drops further.
Do I have to do anything?
You certainly don't have to, but we encourage our clients to be active participants. Attach your personalized cabin URL to your email footer, ask your friends to blog about you or become a 'Fan' of the Facebook page we'll create. Send out a message (we'll provide the template!) to past guests asking them to create a review on TripAdvisor. It's all the little stuff that makes an actively managed campaign successful.
How do I know if Market My Cabin is working for my cabin?
At the end of each month, you will receive a personalized report that will tell you how many people visited your personalized web site and viewed your cabin on our specialty web sites as well as how many inquiries were made about your cabin online or via email. Click here for more details.
Why do you know so much about marketing cabins?
We are cabin owners just like you. We spent hundreds and hundreds of dollars listing our cabin and hoping that people would find it in the sea of cabin listings online. We finally decided to take our extensive technology expertise and marketing experience (we’re both high tech marketers) and apply it to renting our cabin. Now we want to share that with other individual cabin owners.